AbakusABAKUS
Services

TikTok-led. Full-stack execution.

We lead with TikTok and extend across Meta, Snap, Microsoft Ads, DV360 and programmatic — one creative engine, one data layer, every channel that scales.

TikTok-engineered vertical creative variants on multiple phones
FYP-native creative
Built vertical. Made to convert.
Performance media team running cross-channel campaigns
Daily war room
Test, learn, scale — every day.
Private beta

Two AI tools, built in-house.

Creative Testing Engine + AI Ad Generator — trained on FYP-native performance, available to active clients on request.

See the tools →
What we run

The full stack of services.

01

Performance Media

We treat paid like an operating system, not a service. Daily test cadences, structured learning agendas, and a kill-rate target on every campaign.

  • Spark Ads & whitelisting at scale
  • Smart+, Pulse, Search Ads, TTCM
  • Bid + audience experimentation framework
  • Weekly hold-out and incrementality reads
02

Creative Engineering

We don't write briefs and wait. We tear apart what's working — yours and your competitors' — and rebuild in volume against a thesis we can defend.

  • Hook library + frame-level teardown
  • 50+ variants per concept, per month
  • Native edits, captions, motion templates
  • Direct platform re-approval workflow
03

Cross-Channel Activation

Same team, same creative engine, every paid surface. The TikTok winners don't get handed off — they get translated by the people who built them.

  • Meta Advantage+ & retention plays
  • Snap, Microsoft Ads, DV360, programmatic
  • CTV, audio, OOH extensions
  • Single P&L view across the stack
04

Data Intelligence

Reporting most agencies can't ship: creative scoring tied to media outcomes, MMP-clean attribution, and a weekly read your CFO will trust.

  • Hook + hold-rate scoring per asset
  • Creative tagging + theme attribution
  • MMP / SKAN / server-side wiring
  • Bespoke dashboards on your warehouse
05

Strategy & Growth

Not a deck. A 90-day plan with budgets, test queues, scale targets, and the people accountable for hitting them.

  • Channel mix + budget modeling
  • 90-day test roadmap, named owners
  • Quarterly business reviews with finance
  • Pricing, offer + LTV diagnostics
Creative lab in motion
Built like a product team
Ship, measure, iterate — every week.
50+
Creative variants / month
6
Paid channels under one roof
24h
From brief to first test
1
Data layer, every campaign
The channel stack

Lead with TikTok. Scale across the stack.

We lead with TikTok because that's where culture, creative and performance now converge. Then we extend the winning system across every paid surface — under one team, one creative engine, one source of truth.

Lead channel
TikTok
Lead channel
  • Build hooks, test variants, and optimize for CVR and LTV.
  • Use the full TikTok ecosystem: Spark Ads, whitelisting, TTCM, Pulse, Search Ads, and Smart+.
  • Turn TikTok into the primary growth surface and creative lab for every campaign.
Meta
Scale & retention
Snap
Gen Z reach
Microsoft Ads
Intent capture
DV360
Programmatic display & video
Programmatic
DSPs, CTV, audio, OOH

Plus a wide range of programmatic dashboards: bespoke reporting on top of MMPs, SKAN, server-side events and platform APIs — so every channel rolls up to one decision layer.

"We don't sell hours. We sell a system that compounds."
— How Abakus thinks about media
Wall of vertical phone creatives running in parallel
Next step

Send us a brand. We'll send back a plan.

30-day TikTok-led creative + media plan, with budget bands and named test queues. No deck templates, no generic frameworks.

Request a plan →See the work